Introducing our first electrolyte-infused primer serum that extends makeup wear while providing an instant plump look. The supercharged formula is infused with 5 electrolytes and vitamins – Hyaluronic Acid, Vitamin E, Pro-Vitamin B5, Magnesium, and Potassium. Our plump right-back primer serum grips makeup for all-day wear and keeps foundation and makeup looking fresh, plump, moisturized, replenished, and energized without looking oily. Vegan and cruelty-free formula feels lightweight, absorbs quickly, and instantly smooths skin for even makeup application.